Many psychological studies have concluded that color preference reveals a great deal about people’s emotions and behaviors.
Over time, we develop associations which “color” our experiences and lead us to have gut level positive or negative responses later on. These associations, are a result of whether we have enjoyed or disliked our interactions, with objects of that color.
This reaction to a color can change if we have a negative experience with that color later on in life. For instance, when I was young I loved hot pink. My favorite color in the Box of 64 Crayola Crayons was “Magenta”. When I was pregnant, I was wearing a magenta colored outfit at the same time that I was experiencing severe morning sickness; to this day, anytime I see anything close to that color, I actually hate it and feel slightly queasy!
With each combination of colors presented try not to overthink your response; giving a gut level reaction to each presentation will yield a far more accurate analysis of your personality characteristics.
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